
Agritechnica 2023: Hall 8, Stand C15
Our new products!
Visit us at Agritechnica in Hanover from November 12th and discover our new products. We look forward to seeing you!
Contact us
For press inquiries and more, please do not hesitate to contact us.
New Features
MagicScout
The MagicScout family is growing. In addition to scouting with smartphones and digital yellow traps, MagicScout Air adds field scouting using drones.

Faster than you can write creeping thistle.MagicScout helps you to identify and document problems in the field. Would you like to view the situation in your MagicTrap from a distance? That is also possible. MagicScout is also responsible for viewing evaluations of your drone flights. This app provides you with all these functions and information so that you can make better decisions.
All new features at a glance.
New Features
MagicTrap
The MagicTrap has a high-resolution camera that takes photos of the contents of the yellow bowl at regular intervals and sends them by mobile phone. The images are automatically analyzed and the results are then made available in the MagicScout app on your smartphone.

Being in the field without being in the field. If there is a heavy influx of pests, your yellow trap will notify you automatically. You receive a push notification directly on your smartphone and can act immediately if necessary. For even better collaboration on your farm, you can also share your MagicTrap with your colleagues.
All new features at a glance.
From 2024
MagicScout Air
Benefit from automated flight planning and control thanks to the simplified operation of MagicScout Air. Use your drone for various agricultural applications with intelligent image recognition and interpretation of the results.

Field tours that fly by. Discover a new perspective on your fields with MagicScout Air. The innovative and cost-effective drone solution enables farmers to monitor their fields more efficiently and effectively than ever before. With automated flight planning and control, MagicScout Air's user-friendly interface allows you to effortlessly inspect large acreages from the air.
MagicScout Air's image analysis and interpretation of results gives you deeper insights into the health of your crops. Learn more about the revolutionary possibilities MagicScout Air offers for modern farmers during the premiere at Agritechnica!
MagicScout Air's image analysis and interpretation of results gives you deeper insights into the health of your crops. Learn more about the revolutionary possibilities MagicScout Air offers for modern farmers during the premiere at Agritechnica!
All core functions at a glance.
Always one step ahead.
Your source for the latest insights and product innovations.
Development Project
Spot Spraying
Drones in combination with ISOBUS sprayers can make a significant contribution to effective weed management. State-of-the-art drone technology makes it possible to automatically fly over fields with high area coverage and generate high-resolution images.

Small decisions, big savings. Small decisions that make the difference. After analyzing and identifying the weeds, application maps are created. These can be sent wirelessly to a newly developed InCab device. This means that not only site-loyal weeds can be effectively controlled. A wide range of applications in addition to sugar beet, maize, cereals and thistle control offer year-round application possibilities.
Spot Spraying briefly explained.
- Upgrade for your sprayer
- Make your ISOBUS crop protection sprayer capable of spot spraying.
- Drone-based image capture
- In order to be able to make site-specific decisions, the entire field is flown before application.
- A wide variety of applications
- Weeds are localized and identified on the basis of the images collected. Based on this, site-specific application maps are created.
- No compatibility problems whatsoever
- Created application maps are sent wirelessly directly to a device that controls the sections of the standard ISOBUS syringe.
Development Project
MagicSprayer
The MagicSprayer is Bayer's entry into ultra-high-precision application technology in order to be able to offer holistic solutions from a single source, consisting of agronomic precision farming knowledge and our crop protection portfolio.

Million decisions per hectare. From one to millions of decisions per hectare. As a spot sprayer, the MagicSprayer impresses with its exceptionally small spot size and a powerful algorithm that makes millions of decisions per hectare. The MagicSprayer is not limited to herbicide application, but offers a wide range of application possibilities through various modes.
The integration of this technology with crop protection solutions and agronomic knowledge maximizes customer benefits and the potential of the ultra-precise application of the MagicSprayer.
The integration of this technology with crop protection solutions and agronomic knowledge maximizes customer benefits and the potential of the ultra-precise application of the MagicSprayer.
All core functions at a glance.
Always one step ahead.
Your source for the latest insights and product innovations.
Shaping the future of agriculture together.
We look forward to your feedback.
